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VICEROY MIAMI PREPARES FOR ITS DEBUT WITH APPOINTMENT OF FLORENT GATEAU AS GENERAL MANAGER

– Key opening experience and market insight decide Gateau’s appointment as property prepares for its 2009 launch

June 2, 2008 (Miami, FL) – Nicholas Clayton, President of Kor Hotel Group, a growing presence in world-class hospitality, is proud to announce the appointment of Florent Gateau as General Manager of Viceroy Miami. Set in Downtown Miami’s Brickell district, Viceroy will mark the brand’s first hotel on the East Coast and Kor’s second South Florida project.

The hotel, which is slated for an early 2009 opening will become the brand’s second urban offering, after Viceroy Santa Monica, within a portfolio poised to offer both resort and urban destinations.

“We could not imagine a better choice than Florent to oversee the launch of our Viceroy brand’s initial venture into such an important business and leisure destination,” said Clayton in making the announcement. “His track-record with hotel openings is impressive, having opened industry-recognized Las Ventanas al Paraíso in Los Cabos, Mexico and The Setai in Miami.”

Gateau joins Kor Hotel Group following a distinguished hospitality record that includes nine years in senior management positions with Rosewood Hotels & Resorts and several high-profile property openings as Resort Manager. Most recently he was Managing Director of Acqualina under Rosewood in Sunny Isles Beach, FL, where he restructured and revamped service operations in all departments of the resort.

Viceroy Miami brings the brand’s signature fusion of glamorous style, provocative design and innovative culinary experiences to downtown Miami. Brickell, the city’s international business center is an increasingly popular leisure and lifestyle destination for visitors, as well as South Floridians in “the-know.”

The project partners Kor with real estate impresario Jorge Perez and his Florida-based The Related Group on a dynamic, three tower hotel-residence project, locally known as “Icon Brickell.” Viceroy’s tower, designed by world-renowned architects Arquitectonica and striking interiors by tastemaker Kelly Wearstler, will become one of Miami’s most-desired destinations, offering an exclusive spa designed by Philippe Starck, a gourmet restaurant uniquely envisioned by Kelly Wearstler and breathtaking waterfront views throughout. A signature, 50th floor rooftop pool and lounge highlight the project’s distinctiveness, offering unprecedented views of Biscayne Bay, South Beach and the Atlantic, beyond.

For further requests, please contact Kor Hotel Group or Hawkins International at the numbers listed below.

About Viceroy
Viceroy hotels, resorts and residences exemplify a passion for authentic, world-class, visionary design and intuitive service. From skyscraping cities to pacesetting playgrounds, every Viceroy destination re-imagines the essence of style and service and inspires discriminating guests and residents to indulge in glamour, reinterpret cultural traditions and redefine their notions of luxe living. Current Viceroy properties include Viceroy Santa Monica and Viceroy Palm Springs. Under development are Viceroy Miami, Viceroy New York at Hudson Square, Viceroy Mayakoba in the Riviera Maya on Mexico’s Caribbean coast, Viceroy Zihuatanejo, Viceroy Snowmass in Colorado, Viceroy China Beach in Vietnam’s central Danang province, as well as Kor’s initial overseas venture, Viceroy Anguilla in the British West Indies.

The official site for the Viceroy brand is viceroyhotelsandresorts.com.

About Kor Hotel Group
The Kor Group is a privately held real estate development and management firm with investments primarily in hotels, resorts and multi-family real estate. Kor Hotel Group, the Los Angeles-based hospitality division of Kor, manages its own assets, non-owned hotels under third-party agreements and operates two proprietary elite-tier brands; Viceroy with properties in Santa Monica and Palm Springs, and The Tides with locations in South Beach, Riviera Maya and Zihuatanejo, Mexico. Kor’s urban retreats include Avalon Hotel and Maison 140 in Beverly Hills, Delfina in Santa Monica, Gateway in Los Angeles, Chamberlain in West Hollywood and Loden in Vancouver. Viceroy and Tides projects in Miami, Anguilla and Riviera Maya are forthcoming.